# Tatango
> America’s #1 SMS Software for Nonprofit Fundraising

Canonical page: https://marketplace.virtuous.org/solutions/tatango
Marketplace: Virtuous Marketplace
Last updated: 2026-02-05
Logo: https://assets.partnerfleet.app/x96qrdk9k9yvlj5gid7ii9jdn5m3

## At a glance
- Status / Type: [API](https://marketplace.virtuous.org/t/integration-type/api)
- Categories: [Text Engagement](https://marketplace.virtuous.org/t/technology-solutions/communication-tools/text-engagement)
- Vertical Focus:  Health and Human Services, Education,  Social & Human Services, Environmental & Conservation, Faith-Based Organizations, Arts, Culture, & Humanities, Animal Welfare
- Pricing: Tatango Proof Pilot Program
- Website: [www.tatango.com](https://www.tatango.com/)

## Call to actions
- **Contact Us** — submit the contact form on https://marketplace.virtuous.org/solutions/tatango

## About
All Texting Is Not The SameWhy TatangoTatango can reach a massive volume of supporters within minutes because of our industrial grade platform. Competitors struggle with deliverability and speed – only Tatango was built for true scale.Use our powerful integration with Virtuous to leverage data, drive efficiency and optimize customer sending. The Virtuous integration allows you to use Tatango and Virtuous to easily add subscribers and donation data. Get ready to send high-impact text messages.Tatango has a “White Glove” approach to launching new customer campaigns and handles everything – including carrier approvals. Only Tatango can launch major programs in 60 days or less.We are Giving Season experts and provide nonprofits the guidance and tools to optimize donations during this critical fundraising time.Run Walk Ride event organizers love Tatango because we streamline communications, add massive efficiency to local and national events and help key messages get noticed.Tatango is easy to use – if you can send an email, you can send a higher-performing text message.Power fundraisers love Tatango because of advanced features including Advanced Segmentation and Tatango’s Exclusive PowerLinks enabling marketers to easily personalize the donation experience.Leverage our AI features for inspiration, insights and most importantly impressive fundraising outcomes.We help demystify texting so organizations can confidently add Tatango text messaging.

## Permissions
Learn more about the Virtuous Integration here

- Contacts — Pull from Partner — Subscribers

## Features
- **Everything you Need** — Easy to Use Interface with AI Enhanced Editor  Ability to Send SMS or MMS  A/B Split TestingAdvanced Segmentation built for Fundraising  PowerLinks to Seamlessly Optimize Message ContentIntuitive Reporting to Track Fundraising PerformanceTatango Data Studio for Advanced ReportingAutomated Series for Key Events & MilestonesSOC-2 and HIPAA Compliance

## Screenshots
- [Tatango (video)](https://www.youtube.com/watch?v=Fxmbr7238HU&t=3s)

## Resources
- [Text Message Resources](https://www.tatango.com/resources/)
- [Text Fundraising Features](https://www.tatango.com/text_messaging_features/)

## FAQs
### Where can I learn more about texting?
Learn more here

### Can I text my list of supporters?
Read more here

### How targeted can I make my text campaigns?
Learn more here

## Pricing
- **Tatango Proof Pilot Program** — See the impact of SMS fundraising before making a long-term commitment with no risk. Introducing, Tatango Proof Program. If you’re already fundraising via email and online giving and want to explore the power of text fundraising ahead of year-end giving, this is an ideal chance. Plus, we cover your messaging costs!

## Testimonials
- "Tatango is a fantastic vendor. We did shop around quite a bit before we decided on them. They came highly recommended in the industry. Their customer support is amazing so that helped a ton with our onboarding. We onboarded in December and I would say, it was pretty easy." — Jasonea Shockey, Director, Digital Marketing
- "At the Alzheimer’s Association we have been using texting as a communication channel for a few years. We have been using Tatango for the last year. We have added texting to our overall communication calendar. We want to be able to reach our constituents where they are." — Amy Harrod, Senior Associate Director, Digital Fundraising